Drew Hendry’s perspective on strategy, people and place across the Highlands. Practical insight for business leaders who want growth that strengthens communities and builds lasting value.

There are roughly 800 people living along the south shore of Loch Ness, spread across a 35-mile stretch of road with no alternative to Foyers Stores. When the shop faced closure, the community faced something harder than inconvenience. Read more →

When the UK Government announced Freeports in 2020, the reaction in Scotland was mixed at best. Not because the idea of targeted investment incentives is inherently bad. But because the history of special economic zones gives any thoughtful observer reason to pause. Read more →

I was in Edinburgh for Scotland’s Business Hustings — the first joint hustings of the Holyrood election campaign. The Highlands and Islands got one meaningful mention across the whole session. Read more →
Strategic insight and practical perspectives on Highlands business growth, organised by theme:
Brand & Reputation
Building brand authority and positioning that turns reputation into revenue. How Highlands businesses can move from hidden to recognised, from busy to profitable.
People & Leadership
Strategic thinking on talent, teams and leadership in Highland contexts. Creating organisations where people and place align with profit.
Place & Community
Growth strategies that strengthen communities and build lasting value. Place-based thinking for Highlands organisations who want impact beyond the bottom line.
Want to apply these insights in your organisation? Work with Drew on strategic advisory support tailored to your Highlands context.